At a Glance

Boutique Fitness


International Presence:
1,775+ studios worldwide, across 48 U.S. states and 10 additional countries

Xponential Franchise UK

Xponential Fitness is the curator of leading brands across every vertical in the boutique fitness industry including Pilates, barre, cycling, rowing, dance, yoga, running, boxing, and stretching.

Founded in 2017 by franchising veteran Anthony Geisler, Xponential Fitness was born from the idea of bringing the best brands in boutique fitness together to form the largest franchisor worldwide. Our brands are Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, STRIDE, and most recently Rumble.

Recognized by Fast Company’s list of “Most Influential Wellness Companies”, Xponential Fitness is the fastest growing boutique fitness franchise with 1775+  studios worldwide; as of June 30, 2021, we have studio locations across 48 U.S. states and 10 additional countries.

UK Franchise Opportunities

With decades of experience in boutique fitness franchising, Xponential Fitness has the resources, process and network to provide exceptional franchisee support and drive local studio success. Our proven turn-key model across our brands can provide you with a completely scalable business to drive your own success and realize your goals.

We are looking for master partners in the UK for each of our individual brands; we also welcome enquiries from those interested in multiple brands.

Our Brands

Club Pilates

Founded in 2007, Club Pilates is the largest Pilates brand by number of studios, designed with the vision of making Pilates more accessible, approachable and welcoming to everyone. Club Pilates has appeared in both Entrepreneur Magazine’s Franchise 500, Fastest-Growing Franchises, and Inc. Magazine’s Inc. 5000 lists five years running.


Founded in 2004, CycleBar is the largest indoor cycling brand by number of studios and offers a variety of low-impact, high-intensity indoor cycling workouts, which are inclusive of all fitness levels. CycleBar is ranked on Entrepreneur Magazine’s Franchise 500 and Fastest-Growing Franchises in 2021 as well as Inc. Magazine’s Inc. 5000 in 2020.


Founded in 2015, StretchLab is a leading assisted stretching brand that was created to help people through customized flexibility services. It offers one-on-one and group assisted stretching sessions to customers across a broad range of age and fitness levels. StretchLab is Ranked on Entrepreneur Magazine’s Fastest-Growing Franchises and Top New Franchises in 2021 as well as Inc. Magazine’s Inc. 5000 in 2020.

Row House

Founded in 2014, Row House is the largest indoor rowing brand by number of studios, offering personalized performance metrics, resistance training, rowing and stretching exercises to build aerobic endurance and muscular strength. RowHouse is ranked on Entrepreneur Magazine’s Fastest-Growing Franchises and Top New Franchises in 2021 as well as Inc. Magazine’s Inc. 5000 in 2020.


Founded in 2013, AKT is a full-body workout that combines cardio dance intervals with strength and toning, which are effective and accessible for all fitness levels. AKT is designed to push customers to sweat, dance and burn calories in a high-energy atmosphere. AKT is ranked on Entrepreneur Magazine’s Top New Franchises in 2021.


Founded in 2012, YogaSix is a boutique yoga brand that offers a broad range of heated and non-heated yoga classes, boot camp style fitness classes and meditation accessible to all. YogaSix is ranked on Entrepreneur Magazine’s Fastest-Growing Franchises and Top New Franchises in 2021.

Pure Barre

Founded in 2001, Pure Barre is the largest barre brand by number of studios, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre is ranked on Entrepreneur Magazine’s Franchise 500 and Fastest-Growing Franchises in 2021 as well as Inc. Magazine’s Inc. 5000 in 2020.


Founded in 2017, STRIDE is a treadmill-based cardio and strength workout designed for every fitness level. STRIDE offers a supportive and inclusive environment providing three signature class formats including interval, endurance-based and strength training.


Rumble Boxing was founded in January 2017 as a boxing-inspired group fitness. In 2021, Rumble launched Rumble TV, a live & on-demand workout platform, to bring the Rumble experience home with an extensive collection of boxing, HIIT, strength, and running workouts. Rumble was founded by Noah Neiman (former Barry’s Bootcamp Master Trainer, and cast member of Bravo’s Work Out New York), Eugene Remm (Co-Founder of Catch Hospitality Group (Catch Restaurants, CATCH STEAK, Lexington Brass), Andy Stenzler (Co-Founder Cosí, Kidville), and Anthony DiMarco (13-time IRONMAN, former Managing Director, Google).

Our Support

Xponential Fitness brings decades of fitness and franchising expertise to excel in:

  • Generating strong brand awareness in every market with robust national brand advertising
  • Leveraging the best resources available to provide superior franchisee support across every department
  • Operational excellence to ensure impressive unit level economics
  • Executing local studio marketing and sales strategy upon lease signing to create community engagement and drive memberships
  • Our expert team will guide you through the entire process, from site selection to lease execution, to find the ideal site for your studio.
  • We’ll guide you through the entire buildout process from approved layout and general construction to interior design, music, and technology.
  • Comprehensive & ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability.
  • Receive ongoing assistance hiring the most qualified teachers, general managers, and sales team.
  • The minute your LOI is executed, the marketing of your studio begins, with personalized support to ensure you generate maximum leads.

Financial / Ideal Partner:

Xponential is seeking :

Master Franchisees


Interested in Xponential? Contact Johnny Sellyn

Johnny is the Founder of whichfranchise and one of the most well-known and connected people in franchising. He is happy to discuss the requirements for developing Xponential in the UK.


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