Townhouse was created to transform the nail salon experience, combining premium design, flawless treatments and seamless operations with the infrastructure needed to scale. Every part of the business has been purpose-built to deliver quality and consistency at speed.

Today, we operate over 40 award-winning company-owned salons in the UK and US, with flagship sites in London, New York and Los Angeles. On the franchising side, we’ve partnered with some of Europe’s largest and most respected franchise operators, including Dominos, Starbucks, Anytime Fitness and Regus, with 83 minimum sites committed across four partners. We’re now bringing that model to the US.

Proven Success. Recognised Growth.

Townhouse has been recognised for both business performance and brand leadership:

• Fastest Growing Beauty Business in Europe – Financial Times 2025 (following 4 consecutive years of more than doubling revenue each year)
• Best US Beauty Services Provider – BeautyMatter Awards 2024
• Winner of multiple industry awards including Scratch and Professional Beauty

A $10 Billion Category Ready for Leadership

The US nail salon industry is worth over $10 billion yet remains almost entirely unbranded. More than 57,000 salons operate nationwide, with fewer than 1% part of a scaled platform. While other sectors like massage and waxing have national leaders, nails is still a fragmented category. That’s the opportunity, and Townhouse is ready to lead.

Built by Experts. Backed by Precision.

Townhouse was founded by Juanita Huber-Millet following a 14-year career in fashion, design and beauty. She set out to create a scalable, premium salon model that simply didn’t exist. Since then, every part of the business, from client experience to franchise operations, has been rigorously designed, tested and refined.

Our clients trust that every visit will deliver flawless results. That same precision is built into our franchise model, with robust systems, consistent delivery and a clear focus on operational excellence.

What Sets Townhouse Apart

Refined and Scalable
From construction to recruitment to in-salon operations, everything has been documented, tested and built to scale quickly while maintaining brand consistency.

Smart, Streamlined Technology
We don’t use tills, phones or paper. Our custom-built digital platform manages check-ins, bookings and team scheduling, improving customer experience and operational efficiency.

Strong Customer Loyalty
Townhouse salons are designed to bring customers back again and again. Our clients are style-conscious, wellness-focused and value consistency, trust and ease.

Multiple Revenue Channels
Alongside nail services, we generate additional income from retail, drinks, gift cards and private events, all seamlessly integrated into the salon experience.

A Brand That Opens Doors
Townhouse has partnered with luxury leaders including Chanel, Tom Ford, Sisley and Givenchy. Our salons attract global brands, organic celebrity attention and premium press, not through paid endorsements, but through brand strength and execution.