We have created a successful and expanding business model that has been running for over 80 years and in over 550 locations.
Many things have changed at Dickey’s since the opening in 1941, but one think has stayed the same, Dickey’s LEGIT. TEXAS. BARBECUE. Dickey’s Barbecue Pit serves guests the highest quality meats slow-smoked to perfection.
And we make it easy for our customers to enjoy. Between dine-in, take-out, delivery, holiday meals, and catering, there are endless ways to get a hold of dickey’s famous barbecue.
Invest in Dickey’s
While Texas-style barbecue may be an American tradition, it has become popular in cities all over the world. Dickey’s Barbecue Pit has already spread to markets across the globe, but there are still prime territories ripe for expansion.
We’re looking for master franchisees with an extensive background in multi-unit operations and a knack for building businesses to bring our famous barbecue to their markets.
With our international restaurant franchising, grow a business fully backed by the stellar brand reputation and professional support of our company. We have protected territories for our franchises and give you the ability to create jobs in your area. Talk to us about setting up an international food franchise today.
Reasons to Invest
- Product is straight forward and easily replicated – Franchisees will be provided direct guidance and play book for success.
- Product is on trend or “sustainable” – this is not a fad and has and continues to be “on trend”. The global smoked meats market is valued at US$34,660 million in 2020 and is expected to reach US$39,330 million by the end of 2026, growing at a CAGR of 1.8% during 2021- 2026.*
- Appeal across geographies – our smoking technique crosses cultures and food profiles and preferences.
- 80 years of operating history – extremely important for potential partners and investors.
- Critical mass of units – suggestive of long-term and proven viability.
- Responsible unit economics – proven store level economies across the years and geographies
- Successful franchisees – higher incident of success with numerous partners and mindsets suggests Dickey’s ability to teach and adapt.
- Runway for future growth – partners wish to see that the future is available. Unlike burgers, pizza etc, this has significant runway globally.
- Multiple revenue streams – Six revenue streams including dine-in, catering, retail items, holiday meals, online ordering, and delivery.
Benefits and Opportunities
- Well-loved brand – we’ve been a barbecue fan favourite since 1941, and with 500 locations and more opening across the globe, we have a local following from Texas Gulf to the Red Sea.
- Barbecue University – we provide a combination of in-depth classroom style and hands-on training. By the time you’re done, you are going to feel like you got a master’s in barbecue!
- Big flavours, Small footprint – each location is outfitted with a hickory-wood burning pit, open kitchen and dining room nestled into economically-sized spaces of approx. 1500 sq ft.
- Adaptable to country and culture – our menu and offering has a flexibility to it that allows it to best capture the needs of the target country consumer.
- More ways to earn – Dickey’s Barbecue Pit will boast a diversity of potential revenue streams including dine-in, catering, retail items, holiday meals, online ordering and delivery.
- Keep money in your pocket – we’ve built an extensive menu relying on relatively few ingredients which lets franchisees make the most of their savory offerings while keeping cost low.
- Smoke the competition – as the largest fast-casual barbecue franchise in the world, Dickey’s is in a class of its own, but we still sweeten the deal with protected territories that further limit your competition.